Discomfort associated with wearing a device continues to be one of the most common complaints from users of prosthetic or orthotic products, according to Hugh Herr, PhD, director of biomechanics and the Center for Extreme Bionics at the Massachusetts Institute…
Day: September 7, 2017
VIDEO: Changes in O&P revolve around additive manufacturing
LAS VEGAS – Changes in O&P have revolved around additive manufacturing, including 3D printing, according to a video perspective from Mark Muller, MS, CPO, FAAOP, here at the American Orthotic & Prosthetic Association World Congress. Muller, a clinical instructor of…
Forces reshaping US health care could mean opportunities for O&P
LAS VEGAS — Major forces that are reshaping health care and how it is paid for represent equally major challenges for those who work in the medical profession. However, according to Michael L. Lovdal, PhD, adjunct professor at Columbia Business…
Product, price, place and promotion are effective online marketing tools
Jane Gordon LAS VEGAS — The four Ps of marketing are still valuable in the digital age, according to a presenter here at the American Orthotic & Prosthetic Association World Congress. Product, price, place and promotion are effective in…
AOPA attendees hit the links for Thranhardt Golf Classic
LAS VEGAS — Attendees of the American Orthotic & Prosthetic Association World Congress raised money for both the association’s Capitol Connection and the Orthotic and Prosthetic Activities Foundation’s First Clinics, at the Thranhardt Golf Classic, held at the Las Vegas…