Technological advancements, including the integration of electronics and microprocessors, have resulted in O&P devices that are more responsive and reactive to patients.
Month: August 2007
2007 ISPO World Congress Heads to Vancouver
The 12th World Congress of the International Society for Prosthetics and Orthotics will be July 29 to Aug. 3 in Vancouver, British Columbia. The meeting, held in the Vancouver Exhibition and Convention Centre, will offer scientific sessions, workshops and symposia,…
Undercover as a Discreet Amputee
Improved prosthetic technologies and cosmetic coverings have given amputees the choice to disguise or showcase their prostheses. O&P Business News speaks to amputees about the decision to conceal or reveal amputation.
Beyond the Picket Fence: Marketing to a Culturally Changing Nation
Over time, the evolution of American society has broken the marketing mold, allowing for more personalized and individualized attention.